From Download to Conversation
Product Design
Product Design
AI
AI
Mobile App
Mobile App
User Testing
User Testing
Year
2025
Client
FlaiChat
Timeframe
2 weeks
FlaiChat is an AI-powered messaging platform that helps multilingual families communicate more naturally by translating conversations across languages in real time.
I redesigned FlaiChat's onboarding to help users of all ages confidently understand, set up, and begin using an AI-powered messaging app.
FlaiChat is an AI-powered messaging platform that helps multilingual families communicate more naturally by translating conversations across languages in real time.
I redesigned FlaiChat's onboarding to help users of all ages confidently understand, set up, and begin using an AI-powered messaging app.
The challenge
FlaiChat saw a steep drop-off between app download and users starting their first conversation. The onboarding experience offered little more than a welcome screen, forcing users to create an account, invite contacts, and learn an unfamiliar AI product with very little guidance.
Because FlaiChat serves users across generations and technical skill levels, we needed an onboarding experience that reduced friction, built trust, and helped users reach their first successful conversation with confidence.
FlaiChat saw a steep drop-off between app download and users starting their first conversation. The onboarding experience offered little more than a welcome screen, forcing users to create an account, invite contacts, and learn an unfamiliar AI product with very little guidance.
Because FlaiChat serves users across generations and technical skill levels, we needed an onboarding experience that reduced friction, built trust, and helped users reach their first successful conversation with confidence.
The goal
Reduce first-session drop-off by helping users confidently complete onboarding and reach their first conversation through a more guided, approachable experience.
Reduce first-session drop-off by helping users confidently complete onboarding and reach their first conversation through a more guided, approachable experience.
The solution
I redesigned onboarding around trust rather than instruction. Instead of immediately asking users to create an account and navigate an unfamiliar AI product, the new experience gradually introduced FlaiChat through guided education, interactive setup, and clear progress along the way. By giving users the choice to explore independently or follow a guided walkthrough, the experience reduced uncertainty and helped more users confidently reach their first conversation.
I redesigned onboarding around trust rather than instruction. Instead of immediately asking users to create an account and navigate an unfamiliar AI product, the new experience gradually introduced FlaiChat through guided education, interactive setup, and clear progress along the way. By giving users the choice to explore independently or follow a guided walkthrough, the experience reduced uncertainty and helped more users confidently reach their first conversation.
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